As the bear market is upon us, what is top of mind for many crypto startups is the need to buckle down and conserve cash while still continuing to drive business forward. When cryptocurrency businesses are in their startup phase, it can be hard to forecast cash runways, especially if...

If you think you can save money by having your bookkeeper handle typical CFO and Controller functions, you may need to adjust your expectations. We’ve often seen business owners oversimplify what it takes to manage a growing firm's accounting and finance function.  It goes beyond just pretty books and beautifully...

The ROI on a CFO can be vague, but here are ways the most successful ones pay for themselves

To achieve your desired profit margins, you need to be systematic when setting and evaluating your pricing. If you're like most entrepreneurs, you may think you suck at setting your prices. You may have settled into a pricing methodology that fits snugly in the middle-ground of your competition: like Goldilocks...

You can’t build a five-story building on a one-story foundation.

Ask These 5 Questions to Find Out

You're celebrating because you just received funding and your project is finally getting real. You have a little more breathing room in your bank account and you are ready to accelerate your software development. Life is good! … But, hang on for one second and consider that if things were...

You have the greatest tech in the world, but will you be able to sell it? While not as exciting as digging into your code and getting it to work, it is critical that you make sure all the hard work, money and headaches you are about to encounter can...

Why you can't ignore accounting for your cryptocurrency. I was having drinks with a colleague at an event the other day and he happened to mention he had bought and sold some Bitcoin over the last year. He had accepted payment for some services in crypto as well. When he...